This Ph.D. has 25 years of experience as a usability, user experience and e-learning expert.  He is a world-class user-experience designer who creates breakthrough designs for interactive products.  He is an expert in interaction design, instruction, social computing and on-line communities.  His background blends technical expertise with a deep understanding of both human cognition and business issues.  A thought leader as well as a practitioner, he is the Founding Editor of User Experience Magazine, author of numerous articles and several books, a leader in professional associations, and a pioneer in the creation of the Internet.

As the founder of an interactive design and consulting firm, he has a deep understanding of the business, technical and workflow issues around creating interactive web products.  He has led hundreds of projects and has a long record of successful engagements with organizations world-wide.  He understands how usability and user-experience facilitates business strategy and how to position usability activity so that it supports the business.  He understands web technology from both a technical and user-centered perspective and has extensive webdesign experience, both B2B and B2C.  He has performed many expert reviews and solved many design problems and understands the business issues around redesign of processes and how to address the organizational challenges that emerge.  He is a specialist in cognitive psychology and training, as well as an excellent mentor and coach who can relate to both technical and non-technical staff and help them both with their technical and communications skills.

• Critical Thinking
• Customer Experience – CX
• E-learning
• Human Computer Interaction - HCI
• Information Architecture - IA
• Interaction Design
• Mobile Design
• Social Learning
• Touch Screen Interaction
• Training
• Usability Engineering, Usability Testing
• User Experience - UX
• User Interface Design -IA
• Web Design, Web Applications

• Ph.D., Cognitive Psychology, City University of New York
• M.S., Computer Science, Rutgers University
• B.A., Computing, City College of New York